Con un sólido legado de cerca de 150 años, lideramos el camino para reimaginar y mejorar la vida todos los días. En la actualidad y para las generaciones del futuro. A través de nuestras marcas y tecnologías innovadoras y sostenibles, y gracias a nuestros equipos internacionales. Henkel ocupa posiciones de liderazgo tanto en negocios industriales como de consumo: nuestra cartera incluye productos para el cuidado del cabello, detergentes para ropa, suavizantes, así como adhesivos, selladores y recubrimientos funcionales.
Global Marketing Specialist - Color
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About this Position
Drive sustainable growth of the Professional HAIR COLOR category for Global Professional division to gain market leadership in hair color market in JP/CN/APAC.
Become one of core member to grow the hair color brand with innovative NPD pipeline and customer-centric 360 marketing plan to maximize on/offline engagement with hair stylist and end-consumers across Asia.
Close collaboration and communication with internal/external stakeholders, partners, agencies, country teams.
Think big and be brave to join the exciting journey of innovation & change in the diverse, multi-national Shiseido Professional Business Unit.
What you´ll do
- Manage selected HAIR COLOR project independently using marketing skill & knowledge.
- Manage NPD plans/insight/targeting/concept/production/COG control/pricing.
- Make a clear USP, unique product story and Communication story.
- Manage developing new and existing marketing/communication activity/on-line and off-line tools to enhance customer journey touch points.
- Track progress of project KPIs for HQ and country.
- Close collaboration and communication with internal/external stakeholders, partners, agencies, country teams.
What makes you a good fit
- Minimum '5 years marketing experience
- Track record in global/regional roles developing product category brand strategies and activity at consumer goods company.
- Experience in NPD and/or 360 marketing, on/offline communication (preferably in hair care or skin/body care) by oneself
- Experience in KPI tracking
- Experience and skill to drive the above marketing tasks independently
- Brand Communication/ PR/ NPD/ marketing / digital marketing basic skills
- Project management skills
- Content production / Agency management
- Presentation skills
- Business English/Japanese
- Resilience for times of business transformation/Stress tolerance/Flexibility
- Beauty market experience a plus
- Sense for aesthetics and creatives a plus
- Experience in Region/Country collaboration & steering a plus
- International experience, Asia preferred a plus
Some perks of joining Henkel
- Flexible work scheme with flexible hours, hybrid and work from anywhere policies
- Diverse national and international growth opportunities
- Globally wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Retirement Pension Plan (Corporate DC and CB composition)
- Sick Leave
- Group Term Life Insurance
- Supplementary Workers' Accident Insurance
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.
JOB ID: 25075969
Job Locations: Japan, Tokyo-To, Shinagawa
Contact information for application-related questions: recruitment.jp@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.
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