Con un sólido legado de cerca de 150 años, lideramos el camino para reimaginar y mejorar la vida todos los días. En la actualidad y para las generaciones del futuro. A través de nuestras marcas y tecnologías innovadoras y sostenibles, y gracias a nuestros equipos internacionales. Henkel ocupa posiciones de liderazgo tanto en negocios industriales como de consumo: nuestra cartera incluye productos para el cuidado del cabello, detergentes para ropa, suavizantes, así como adhesivos, selladores y recubrimientos funcionales.
Social Media Manager
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About this Position
At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.
This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
Dare to learn new skills, advance in your career and make an impact at Henkel.
What you´ll do
- Own and execute the organic social media strategy across Meta, Pinterest, and YouTube Shorts, driving brand awareness, engagement, audience growth, and business objectives
- Develop and manage integrated content calendars aligned with campaigns, educational initiatives, seasonal moments, and key brand priorities
- Spearhead end-to-end content development across social channels, including ideation, creative planning, production, publishing, community management, audience monitoring, and performance optimization
- Manage social content creation budgets and oversee external content creators and production partners, ensuring high-quality, on-brand content is delivered on time and within budget
- Direct creative briefs, content workflows, approvals, and project timelines to ensure seamless execution across all social channels
- Identify emerging social trends, consumer insights, platform updates, and competitive opportunities to inform content strategy and maintain channel relevance
- Monitor and analyze channel performance using Dash Hudson and native platform analytics, evaluating engagement, audience growth, campaign effectiveness, and content ROI
- Lead performance reporting, competitive benchmarking, and content planning reviews, developing KPI dashboards, campaign recaps, and business reviews that translate insights into actionable growth opportunities
- Collaborate with Sr. Team Lead to support for product launches, ensuring content, retailer activation, events, and promotional materials are delivered on time and aligned with launch objectives
- Serve as the social media lead for key professional retail partners supporting launches, promotions, and organic social amplification
- Partner closely with Sr. Team Lead, Brand, Sales, Education and IM teams to ensure social and integrated marketing initiatives support broader business objectives
- Manage brand presence at industry events, trade shows overseeing social logistics onsite support & ad hoc responsibilities
What makes you a good fit
- Bachelor’s degree in marketing, Communications or a related field
- 4+ years managing social for a beauty, fashion or lifestyle brand, with real, measurable growth to show for it
- Deep platform expertise across Instagram, Facebook, Pinterest, and YouTube Shorts, including content formats, platform best practices, and performance optimization
- Exceptional project management skills with the ability to manage multiple priorities, deadlines, budgets, and stakeholders simultaneously
- Strategic mindset with the ability to translate data-driven insights into effective marketing strategies while balancing performance objectives with creative excellence
- Strong analytical skills with experience leveraging Dash Hudson, social analytics platforms, and performance reporting to drive data-informed decisions
- Strong copywriting with a sharp instinct for brand voice and tone
- Experience managing budgets, external content creators, and cross-functional marketing initiatives from concept through execution
Some benefits of joining Henkel
- Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1
- Work-Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program
- Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement
- Family Support: 12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
- Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement
The salary range for this role is $80,000.00 and $100,000.00. This range represents the good‑faith minimum and maximum wages the Company reasonably expects to offer for this role at the time of posting. In addition to base salary, this position may be eligible for incentive pay or other forms of compensation, as applicable. The Company also offers a comprehensive benefits package as described above. Actual compensation will be based on factors such as the candidate’s skills, experience, education, training, and work location. This posting is intended to comply with all applicable state and local pay transparency laws.
Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
JOB ID: 26100461
Job Locations: United States
Contact information for application-related questions: talent.acquisition@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.
Acerca de Henkel
FAQ
Estoy interesado/a en varios trabajos. ¿Puedo presentar mi candidatura para varios puestos al mismo tiempo?
Sí, simplemente completa tu perfil en nuestro sistema de candidatura en línea. Una vez que tu perfil en línea esté completo, puedes presentar tu candidatura para varios puestos.
La oferta de trabajo está redactada en inglés. ¿Debo redactar también mi candidatura en inglés?
¡Sí, por favor! Henkel es una empresa internacional y colaborarás con compañeros de todo el mundo. Por eso, el inglés es el idioma oficial de nuestra empresa.
Como pauta general, te recomendamos que redactes tu candidatura en el mismo idioma que el anuncio de empleo. Esto ayuda a garantizar la claridad y la coherencia durante todo el proceso de selección.
¿Recibiré información durante el proceso de selección sobre el estado de mi candidatura?
Cada puesto en Henkel es único, al igual que cada candidato.
Encontrar la opción adecuada es importante, no solo para nosotros, sino también para ti. Nos comprometemos a garantizar que tanto el candidato como la empresa encajen a la perfección. Los candidatos siempre pueden comprobar el estado de su candidatura en su perfil de candidatura.
Durante todo el proceso de selección, te mantendremos informado/a y te proporcionaremos comentarios en cada etapa. Tu trayectoria con Henkel comienza con transparencia y respeto mutuo.
¿Pueden los empleados cambiar de área de negocio o trasladarse a otro país?
Sí. Nuestra filosofía del «triple dos» está diseñada para hacer precisamente eso, al animar a los mejores talentos a trabajar en al menos dos puestos diferentes, en dos áreas de negocio distintas y en dos países diferentes.
¿Por qué promovemos esto? Porque creemos que las experiencias diversas en diferentes funciones y ubicaciones son clave para el desarrollo y ayudarán a obtener una comprensión holística de Henkel como empresa global.
¿Con quién me pongo en contacto si tengo preguntas sobre mi candidatura?
Nuestro equipo de selección está aquí para ayudarte con cualquier pregunta o solicitud que puedas tener a lo largo del proceso de selección.
No dudes en ponerte en contacto con el equipo aquí. ¡Estaremos encantados de ayudarte!